Start-up GrowGlobal Guide


Build your Start-up into a Global Business Empire

► The KPI framework for a start-up greatly varies from that of a mature business.
► This is inherent in the very nature of a start-up.
► Also, the KPIs for a start-up need to focus on product-market fit for the whole team.
► In a mature business different teams are responsible for different areas of business and thus, have different KPIs.